For the same reason real estate agents are used for buying and selling homes. A domain broker acts as an impartial third party that works to make a deal that both parties are happy with.
A domain broker:
- Knows market value and gives reasonable price expectations to the buyer and seller.
- Handles not so easy to deal with parties or personality conflicts that would otherwise get in the way of a deal.
- Maintains confidentiality of parties so that price in not impacted.
- Takes the guess work out of the whole sales process, setting up escrow, NDAs and assisting with domain transfer.